WORK
Selected work
Selected work
Human-centered design for measurable growth
Human-centered design for measurable growth
Human-centered design for measurable growth
A selection of work where clarity, empathy, and business sense come together. Each project is designed to feel effortless, meaningful, and unmistakably user-first. Because when experiences feel right, results follow.
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Finance.ua
01
Growing Revenue in an Insurance Marketplace
Increased upsell revenue by 60% and checkout conversion by 40% with the simplest and most straightforward insurance-buying process available.
IMPACT
+60%
UPSELL REVENUE
+40%
CHECKOUT CONVERSION
-30%
ORDER FILLING TIME
Finance.ua
01
Growing Revenue in an Insurance Marketplace
Increased upsell revenue by 60% and checkout conversion by 40% with the simplest and most straightforward insurance-buying process available.
IMPACT
+60%
UPSELL REVENUE
+40%
CHECKOUT CONVERSION
-30%
ORDER FILLING TIME
Finance.ua
01
Growing Revenue in an Insurance Marketplace
Increased upsell revenue by 60% and checkout conversion by 40% with the simplest and most straightforward insurance-buying process available.
IMPACT
+60%
UPSELL REVENUE
+40%
CHECKOUT CONVERSION
-30%
ORDER FILLING TIME
Filiatix
02
Secure Dashboard for Traffic Management
A showcase of my Figma skills and product-driven design approach for a traffic management platform
IMPACT
+60%
UPSELL REVENUE
+40%
CHECKOUT CONVERSION
-30%
ORDER FILLING TIME
Filiatix
02
Secure Dashboard for Traffic Management
A showcase of my Figma skills and product-driven design approach for a traffic management platform
IMPACT
+60%
UPSELL REVENUE
+40%
CHECKOUT CONVERSION
-30%
ORDER FILLING TIME
Filiatix
02
Secure Dashboard for Traffic Management
A showcase of my Figma skills and product-driven design approach for a traffic management platform
IMPACT
+60%
UPSELL REVENUE
+40%
CHECKOUT CONVERSION
-30%
ORDER FILLING TIME
Minfin
03
Converting Free Users to Paid
Currency exchange service redesign that led to a 70% increase in paid plan sales, even with a 50% price increase.
IMPACT
+60%
UPSELL REVENUE
+40%
CHECKOUT CONVERSION
-30%
ORDER FILLING TIME
Minfin
03
Converting Free Users to Paid
Currency exchange service redesign that led to a 70% increase in paid plan sales, even with a 50% price increase.
IMPACT
+60%
UPSELL REVENUE
+40%
CHECKOUT CONVERSION
-30%
ORDER FILLING TIME
Minfin
03
Converting Free Users to Paid
Currency exchange service redesign that led to a 70% increase in paid plan sales, even with a 50% price increase.
IMPACT
+60%
UPSELL REVENUE
+40%
CHECKOUT CONVERSION
-30%
ORDER FILLING TIME